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Olympics drives driver-hire demand

London, UK: In the month prior to the start of the London 2012 Olympic programme, TRG was receiving over 200 new driver applications over a typical weekend period: a 300% increase in comparison to a typical weekend

A month before the London 2012 Olympics TRG had a 300% increase in new driver applications

Nick Gordon, chief executive, TRG, says; “The limitations placed on delivering into London and the Olympic village has meant that clients have had to look closely at their delivery operations, the types of vehicle being run and also the use of drivers that are prepared to work flexible hours for store deliveries.

“We haven’t underestimated the effect of the Olympics and many months ago put plans into operation for increasing the bank of drivers available well in advance.”

“This summer has seen a number of high profile events in the capital, starting with the Jubilee in May and now finishing with the Olympic and Paralympic Games. This has prompted a significantly higher than normal demand for agency drivers but, by detailed advanced planning, we have been able to satisfy the demand placed on our logistics supply services,” added Nick Gordon.

As part of the Olympic security protocols, TRG has also had to incorporate enhanced security clearance with its drivers, not just through standard CRB checks, but also by designating individual drivers and registering them with the Olympics authorities.